October 24-30, 2020 | Online + Global
Abrupt shifts due to the global pandemic have precipitated myriad experiments in remoteness, improvised virtual communities, and rapid retooling to address novel urgencies. These circumstances provide an opportunity to reflect upon practices and priorities, to recognize the interdependent coevolutionary nature of our planet, society, and built environment, and to collectively re-imagine alternate futures.
ACADIA 2020 will be an entirely virtual event, featuring peer-reviewed, juried, and curated content, published proceedings, as well as live discussions and activities that aim to radically open up the conversation around computational design and its critical dialogues.
BRANDING DETAILS
WORDMARK
MOBILE APP
For the app I wanted the theme to be clean white screens with bold text, minimal lines, and easy navigation.
POSTER
INSTAGRAM
I wanted the Instagram feed to be bold, full of text and have pops of color against black and white background. This design choice was inspired by coding and CMYK colors, along with glitching screens and continuous forms that reiterate distributed proximities coming together.
Above is a close-up of the instagram posts, I was experimenting with text-heavy images, continuous forms, and abstract art to grab the attention of viewers and make them want to learn more.
MERCH + FREEBIES
Since the conference is online, I thought it would be fun to send attendees and speakers a complimentary face mask and snack pouch once signing up for the event. Merchandise like hoodies, t-shirts, tote-bags, and stickers will also be available on the website.