I had the pleasure of designing the logo for Hoot Owl Legal Group, a playful and inviting estate planning firm in Northwest Arkansas. Drawing inspiration from the firm’s mission to provide families with peace of mind, I created a sweet and approachable owl as the centerpiece of the logo. The design uses bright pastel colors to evoke warmth and positivity, paired with a friendly, modern font that reflects the group’s approachable and client-focused ethos. The logo balances whimsy with professionalism, capturing the essence of Hoot Owl Legal Group as a trusted partner in safeguarding family futures.